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NANCY YORK
BRAND & CREATIVE DIRECTION



Product Illustration & Packaging
Integrated Digital Campaign
Challenge
The company had recently introduced a new visual identity but had not yet implemented it across marketing and Business Development materials.
Role
Led creative direction and design for digital campaigns, promotional graphics, email communications, and sales enablement—translating the new brand into practical tools for marketing and product promotion.
Impact
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Increased engagement through visually compelling digital marketing assets
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Supported product promotion and event visibility across multiple channels
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Strengthened brand consistency across campaign materials






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